Focus groups are a great way of learning new things; they are exploratory and qualitative in nature, which is a lot more reliable than a lucky guess!
The insights that you can find about your business during a focus group exercise can drive it forward
Getting The Most From A Focus Group
Copywriting Tips
Every organisation large or small is looking for quality content that will attract visitors to their site, convert leads to customers and share their stories of success, producing high-quality, interesting and powerful copy consistently can be hard, especially if you run out of steam.
Fingertips