Tag: research

Blog: Getting the most from focus groups

Focus Groups

Getting The Most From A Focus Group

Posted By Cathy Bennett

Focus groups are a great way of learning new things; they are exploratory and qualitative in nature, which is a lot more reliable than a lucky guess!
The insights that you can find about your business during a focus group exercise can drive it forward

Read More
How to Copywrite

Copy-writing

Copywriting Tips

Posted By Cathy Bennett

Every organisation large or small is looking for quality content that will attract visitors to their site, convert leads to customers and share their stories of success, producing high-quality, interesting and powerful copy consistently can be hard, especially if you run out of steam.
Fingertips

Read More